Bang & Olufsen was looking to promote the global launching of the newest version (3rd Gen) of their best selling truly wireless earphones Beoplay E8, which feature best-in-class sound, design, and functionality,
perfect for a dynamic lifestyle. Therefore, as part of an influencer campaign, we worked together with B&O and Rae Mano (Influencer)
creating visual content that showcases how compact, powerful, and sophisticated the product is.
Bang & Olufsen
As part of the briefing, we had to produce 1 x Instagram carousel album to show general zoomed-out shot for context, and close up
shot of the product and 2 x Instagram story lifestyle focused.
As video use both visual and aural stimuli, it is nowadays one of the most powerful and effective ways to capture the audience's attention. Therefore, we decided not only to capture lifestyle and product images but also complement the storytelling with a short video.
"Identity creators understand their clients needs well. The creative industry is very subjective and all clients have different visions of what they’re campaigns need to be like. The staff members within the company are very talented in a sense that they are able to bring out this vision.
I would definitely recommend them for all your media requirements."
- Rae Mano